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Monarch is evolution. The simplicity of the logo paired with the transcendence of the the beautiful Monarch butterfly captures founder Daniel Lee's visual progression for an organic wave & scalp butter. 

Its indigenous techniques and approachable aesthetic made Monarch the perfect candidate for a minimal yet modern look. We created a design that influences, screams premium and was inspired by the brand's history and evolution.  

   

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surcreative helped make my vision a reality
— Daniel Lee | Founder of @themonarchbrand

 

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IFOUR

INOUT

WAG & BREW